
An independent reference archive
The Triumph Stag, An Independent Reference Archive
The definitive guide to Triumph's 1970–1977 V8 grand tourer, its history, its famous engine, and how to buy, run and fix one.
In brief
The Triumph Stag is a Michelotti-styled four-seat convertible with a Triumph 3.0-litre V8, of which only 25,939 were built. Famous for a troubled engine that is now thoroughly sorted, it enjoys an exceptional survival rate and is supported by the largest single-model owners' club in the UK.
Where to find a Triumph Stag for sale · Just bought one? Your first month, in order
The archive itself
What this site is, and who writes it
The Stag Archive is a free, independent reference for the Triumph Stag, written and maintained by Jon Cosson, a classic-car enthusiast in North Yorkshire who owns and runs a Stag of his own. That car, KKH 295N, appears throughout the site, and the work done on it informs what is written here. The archive grows out of ownership, not out of a showroom or a parts counter.
It covers the whole car. The history and variants section traces the Stag from a 1965 Michelotti show special to the end of production in 1977, through the Mk1 and Mk2, the transmissions and the production figures. The V8 engine section explains how Triumph's 3.0-litre V8 was designed, why it earned its reputation, and why a sorted one is dependable today. Because cooling sits behind most of that reputation, overheating gets a pillar of its own, and fault finding works symptom by symptom. For anyone choosing a car, the buying guide sets out what to inspect and what to walk away from. For anyone already running one, ownership covers servicing, storage and seasonal use, the how-to guides walk through the jobs themselves, and the journal records the archive's own Stag in use. The FAQ gathers the questions people actually ask.
What makes the archive different is stated plainly. It is free, and it carries no advertising, no affiliate links and no paid placements, and never will. It is written by an owner rather than a seller, so nothing here is shaped by something being for sale. It is built from factory workshop manuals, parts lists, road-test data and club archives rather than repeated folklore, and where a figure cannot be verified it says so instead of guessing. Where sources disagree, the disagreement is noted. It covers the whole car rather than only the parts that sell products.
Errors get corrected. If you spot a wrong date, a mislabelled part or a disputed figure, the contact page is the way in, and corrections are welcomed.
Where to next
Start here
Five destinations most owners and prospective owners reach for first.
- 01
The V8 Engine
Triumph's own 3.0-litre V8, how it was designed, why it earned its reputation, and why a sorted one is now dependable.
Read section →
- 02
Fault Finding
Symptom-first diagnosis, from cooling and ignition to fuelling, electrics and driveline.
Read section →
- 03
Buying Guide
What to inspect, what to walk away from, and how to price a Stag honestly by condition.
Read section →
- 04
Ownership
Servicing, seasonal use, storage and the running rhythm of a usable classic grand tourer.
Read section →
- 05
FAQ
Every common Triumph Stag question, history, engine, buying, values, answered in one searchable place.
Read section →
By the numbers
The Stag, briefly
- Built at Canley, 1970–1977
- 25,939
- Survival rate
- ~46%
- Triumph V8
- 2,997 cc
- At 5,500 rpm
- 145 bhp
- Production run
- 1970–1977
Figures reflect documented production totals and cited survival research. Corrections with sources are welcome.